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employee advocacy high, but managers must respond


www.personneltoday.com | Jo Faragher

Employees will advocate for a better workplace experience, value hybrid working and have higher expectations than ever of leaders next year, according to a 2024 trends report from Qualtrics.

Qualtrics polled almost 37,000 employees globally on their levels of engagement, feelings of inclusion and wellbeing, identifying a number of core workplace trends that will dominate 2024.

The software company’s survey identified a concerning lack of engagement and flight risk among new hires. Those who had been with their employer for less than six months had lower levels of engagement, wellbeing and inclusion than their longer-standing colleagues, it found.

Employees who had been in the business less than six months were also much more likely to be thinking about leaving; 38% of new employees said they intended to stay with their employer for the next three years or more, compared with 65% of all other employees.

Furthermore, they were less likely to believe their career goals would be met and to have career conversations with their managers. These findings echoed earlier research from the company finding that only 41% of HR leaders prioritised onboarding for new employees.

“It’s not enough to get great talent in the door,” said Qualtrics’ chief workplace psychologist Dr Benjamin Granger.

“The first several months are when employees form first impressions of working at a company, and first impressions are difficult to change. Hiring and onboarding are inextricably…


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