By | Sridhar Ramanathan
That quote is from Alexandre Dumas.
March 2020. My wife and I were all set to leave for the US last March to visit our daughter and family. This time I had agreed to stay for 3 months.
Then the world turned upside down.
Our daughter advised us to cancel the trip because the situation was so uncertain. So, we did that – both of us were so disappointed.
I was caught in a tough situation on the business front. Because I was planning to be in US for three months, I had declined a few assignments.
Now I was left high-dry – no assignments, no leads, no enquiries. The last thing people wanted was a creativity workshop.
As Marshall Goldsmith says, “What got you here, won’t get you there.” I realized that I had no choice but to reinvent my business.
But reinventing a 20-year-old business is easier said than done.