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Amazon adds two new leadership principles just days before Jeff Bezos steps down as CEO

Source | | Taylor Soper

Amazon is adding two new leadership principles that reflect how the company is evolving as the tech behemoth faces increasing scrutiny from regulators and a growing negative public perception.

The additions are a big deal given how the existing 14 leadership principles guide Amazon’s day-to-day operations. It’s the first time Amazon has added to the list since 2015 when the company included a 14th principle, “Learn and Be Curious.”

The new principles are being added just days before Jeff Bezos steps down as CEO and passes the reins to Amazon Web Services chief Andy Jassy on Monday.

Here are the two new principles:

Strive to be Earth’s Best Employer

Leaders work every day to create a safer, more productive, higher performing, more diverse, and more just work environment. They lead with empathy, have fun at work, and make it easy for others to have fun. Leaders ask themselves: Are my fellow employees growing? Are they empowered? Are they ready for what’s next? Leaders have a vision for and commitment to their employees’ personal success, whether that be at Amazon or elsewhere.

Success and Scale Bring Broad Responsibility

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