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Chai Point launches pan-India hiring drive to hire 2,000 people

The Chai Point HR team in association with a string of NGOs and local govt bodies is traveling across the country and has already visited cities like Ranchi, Patna, Kohima, Bhilai, Amritsar and many more to hire

Source | economictimes.indiatimes.com | Sreeradha Basu, ET Bureau

Beverage platform Chai Point is looking to hire 2,000 store staff over the next 20-24 months. The company has embarked on a unique initiative to generate job opportunities for youth living in Tier 3 and 4 cities.

The Chai Point HR team in association with a string of NGOs and local govt bodies is traveling across the country and has already visited cities like Ranchi, Patna, Kohima, Bhilai, Amritsar and many more to hire.

Amuleek Singh Bijral, Co founder CEO, Chai Point, says, “We are seeing recovery coming back strongly in our walk-in channel and freshly brewed dispensers led office channel. We are also investing by increasing our distributor base and the delivery channel also continues to see strong growth. As all the business channels are seeing a lot of growth, naturally our hiring is also in sync with the growth. It is important for us that we broaden our hiring pool base to smaller cities instead of competing with other retailers both in F&B and non-F&B for a limited staff pool to hire from.”

Bangalore based Chai Point’s hiring drive comes on the back of scale-up plans charted out by the Company. Chai Point currently runs over 120 stores in 8 cities in India and is planning to increase its store count by another 100 this year. In addition to this, Chai Point will also be ramping up its internet brands and stores.

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Source
economictimes.indiatimes.com
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