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13 Excellent Tools to Automate Your Online Marketing

By | Nick Schäferhoff |

Online marketing can take a lot of time, energy, and resources, however necessary they are. As a consequence, you could wind up neglecting other essential parts of your business. Time to learn how to automate your online marketing.

Through the use marketing automation tools you can take some of the load off your daily to-do list. Today, we’ll first be talking about how that works. From there, we’ll dive into a discussion of tools you can use to automate various aspects of your online marketing workflow.

Let’s get going.

How Marketing Automation Works

Marketing automation is the process of using software to take care of various marketing tasks and activities without needing to take direct action. This can mean several different things depending on the tools you use.

For example, some tools allow you to schedule repetitive tasks in advance so you don’t have to do them manually. You find this most typically in scheduling social media posts.

Another way to automate your online marketing is to onboard new customers by sending a series of emails and drip campaigns when they sign up to an email form. Collecting leads in the form of popups is another automation tool.

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