Guest Contributor

How Dealerships Can Focus On Selling Cars, Not Moving Them

By | Taylor Haskings

Selling cars is a business that can be extremely lucrative, but it can also be very challenging. The auto business is a competitive one. With many dealerships out there, it can be tough to make a profit. One way to set your dealership apart is to focus on selling cars instead of moving them. Here are some easy, effective ways that you can do this and improve your bottom line.

1. Create A Moving Department

This may sound counterintuitive, but by creating a separate department within your dealership solely responsible for moving vehicles, you can free up your sales staff to focus on selling. This department can be responsible for coordinating with the transportation company, scheduling the pick-up and delivery of vehicles, and communicating with customers.

By having a dedicated team to handle the logistics of moving cars, your sales staff will be able to focus on what they’re good at, selling cars. And that only means good things for your bottom line.

2. Get Shipping Services

Another way to free up your sales staff is to get shipping services for your dealership. This way, when customers buy a car, they can have it shipped directly to their home or office by a professional service. This offers great convenience for customers and will take the burden off your sales staff.

For any auto transport service in Massachusetts and other US cities for customer needs, choose a reputable company that offers door-to-door service, so you can be assured your vehicles will be delivered safe and sound. This is an important step to ensure that you’re getting a quality service that will meet your needs and your customers’ needs.

3. Shipping Your Cars In Bulk

To save even more money on shipping, consider shipping the bulk of your car. This offers you a great option if multiple vehicles need to be shipped simultaneously. Many auto transport companies offer discounts for shipping multiple vehicles, so this is something to consider.

Compare rates from the various companies before you decide on one. This way, you can ensure you’re getting the best deal possible.

4. Offer Incentives On Buy And Drive

People are always looking for a great deal, so why not offer them an incentive to buy and drive away? Many dealerships offer a discount on the purchase price of a vehicle if the customer agrees to take it off the lot that day. This can be a great way to move vehicles quickly and get them out of your inventory.

It frees up space for new inventory and is a great way to get rid of older models that may be taking up valuable space. Shipping fees may apply, but this is a small price to get the vehicle sold and off your lot. This becomes a win-win both ways, you and the customer.

5. Have The Customer Arrange To Ship

When you want to take the burden off your sales staff, have the customer arrange to ship. This way, they can choose the company that they want to use, and they can handle all of the details. This helps customers looking for a specific service or wanting to save money on shipping.

Be sure to offer this option up front, so the customer knows that they have the option to take care of shipping themselves. This gets rid of vehicles quickly and efficiently.

6. Partner With A Local Transport Company

To offer your customers excellent service, consider partnering with a local car shipping company. This ensures your vehicles will be in good hands and that they’ll be delivered on time. This is a great option for dealerships located in remote areas or who don’t have the staff to handle shipping themselves.

By partnering with a local company, you can offer your customers the convenience of having their vehicles shipped to their door. This is a great way to provide excellent customer service and can be a real asset to your business.

Shipping cars can be a big headache for dealerships, but it doesn’t have to be. Following these tips, you can focus on what you do best, selling cars. That is an indicator of good things for your bottom line. So what are you waiting for? Start today and experience the difference it makes for your business.

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