By | Entrepreneur Staff | www.entrepreneur.com
Entrepreneur Elevator Pitch is the show where contestants get into an elevator and have just 60 seconds to pitch their business to a video camera. Our board of investors is watching, and if they like what they hear they open the doors and the entrepreneur steps into the boardroom to try to seal the deal. If they don’t like what they hear, the entrepreneur gets sent back down.
In this ongoing article series, we’re celebrating the entrepreneurs who walked into the boardroom and came out with a win and sharing their tips for pitching success.
Who are you and what is your business?
I’m Anthony Tranchida. My partner Scott Mobley (the firefighter) and I are the guys behind the world’s best and safest grill brush: Grill Rescue. Our brush uses steam to clean by heating your grill, dunking Grill Rescue in water and gently steam-cleaning away all the built-up gunk on your grill grates. We have also launched new innovative products such as our all-in-one beverage insulator, Beer Buddy, and our brand new ultra-lightweight, foldable camping and tailgating grill, Caveman Grill.
How did you prepare for the show?
A lot of effort went into preparing for Elevator Pitch. Naturally, we began with crafting the perfect pitch, but then we had to make sure we could answer any potential question they could ask after we got out of the elevator. At first, I wasn’t sure I would ever memorize our 60-second pitch, but after recording it and playing it back over and over again on my morning and afternoon commute, I was confident we’d nail it. Our support from the Grill Rescue team was remarkable. We have to give a ton of credit to our team for holding us accountable and making sure we were more than prepared.