By | Tom Kuegler | medium.com
Here’s an example of two LinkedIn posts from two separate accounts. Each one got thousands of likes.
Maybe the second person’s story is mostly true, heck, maybe it’s ALL the way true — what’s weird, though, is that these posts are basically carbon copies of one another.
Sure the details have changed, but the sentence structure and overall formula are shockingly similar.
Why?
Because many influencers on LinkedIn either pass around post templates or straight up copy the templates of other people.