- According to the Randstad Employer Brand Research 2019 report, in India, companies with bad reputations pay 10 percent more per hire.
Source | www.indiatoday.in | Srijit Das
Do you want to switch your job for a salary hike? According to the Randstad Employer Brand Research 2019 report, in India, companies with bad reputations pay 10 percent more per hire. The report also found that companies with positive brands get twice as many applications as companies with negative brands, and they spend less money on their employees.
The report said 26 percent of the Gen Z’s, people who come under an age bracket of 18 to 24, leave if their employer is not financially stable. It also showed 21 percent of the Millennials, 25 to 34, leave their employer if they offer little or no advantages (e.g. company phone etc.).
Gen X’s, aged between 35 to 54, are less interested in this offering by their employer.
Checking Employer’s Reputation
While 97 percent Indians check their potential employer’s reputation, the report showed 62 percent of candidates research companies on social media before applying.