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Planning to embrace entrepreneurship in your 40s? Here is why this is the best time

Entrepreneurship is not just for the young innovators in their 20s, starting a business in one's midlife has its own advantages. Having years of experience in the industry increases the chances of having a solid business plan, knowing the market, and building a strong network that can be a game-changer for business growth. Financial stability and self-awareness also put midlife entrepreneurs in a better position to handle various challenges

Source | | Riya Tandon, ET Online

The moment we hear the word “startup”, our mind immediately tends to start associating it with someone who is in their early or late 20s, hustling to make millions through a revolutionary idea that struck them one fine day. And why not? Mark Zuckerberg did launch Facebook, now a billion-dollar company, when he was just 19 years old.

But that doesn’t mean you can’t embrace entrepreneurship in your 40s or 50s. Reed Hastings launched Netflix in his 40s, while Gordon Bowker co-founded Starbucks at 52. In fact, in India, which is currently the largest startup hub, numerous midlife entrepreneurs have become the face of innovation. As long as you are young at heart, you can pursue your dreams and passions.

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