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Starbucks links executive pay to workforce diversity goals

Source | | Noah Manskar

Starbucks will pay its executives based partly on the progress they make toward diversifying the company’s workforce, the coffee giant said Wednesday.

The Seattle-based chain announced the move alongside a pledge to make sure people of color hold at least 30 percent of its corporate jobs and at least 40 percent of all retail and manufacturing positions by 2025.

“We have a responsibility to build bridges and create environments where all are welcome,” Starbucks CEO Kevin Johnson wrote in a letter detailing the efforts. “Our journey continues as we are guided by intentionality, transparency and accountability.”

Starbucks said it is connecting its executive compensation program to its goals for building “inclusive and diverse teams,” but the announcement did not include details on how the two would be linked. The diversity metrics will play a role in determining pay for bosses with the title of senior vice president or higher, The Wall Street Journal reported.

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