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6 Reasons I Stopped Listening to Business ‘Gurus’

Advice from experts in your field is great, but slavish devotion to business generalists is too often a waste of time and resources

By | | www.entrepreneur.com

Are you frustrated with ? I was too, for a time — one that reminds me of The Simpsons episode in which Mr. Burns offers his trademark, “Excellent!”, but when asked what he meant by that, flatly responds, “the opposite of whatever it was before.”

That’s how I feel about most business gurus today, and am heartily sick of the amount of crap I had to ignore and overcome just so I could find a tiny glint of gold in a pile of dirt.

A few discoveries I made on the way to that realization:

1. Just Because Someone Is Successful Doesn’t Mean They Can Teach Others to Be

I’m not saying that all business gurus are bad. Some of them are smart and know what they’re talking about, but far too many simply repeat what others have said without understanding the concepts themselves.

Here’s an example: A lot of people will tell you that you need to hire a coach to help you succeed in business. I’ve even seen coaches who say this themselves, but let’s think about this for a second: If you want to learn to swim, would it make sense for me — someone who knows nothing about  — to teach you? Of course not!

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