Source | www.entrepreneur.com | Matthew McCreary
Empathy is the foundation for connecting with others, and connecting with others is an essential part of entrepreneurship. As John Lennon once said, “A dream you dream alone is only a dream. A dream you dream together is reality.”
Entrepreneurs know that reality better than anyone. So much of entrepreneurship depends on people: your team, your customers and audience, your competition. You can’t build the next Apple or Amazon without thousands of people — or even millions — helping along the way. If those people are only strangers to you, simply dollars and cents, you’ll likely never reach your goals or be as successful as you could be.
Empathy can help business leaders in all sorts of situations, whether they’re looking for the next big idea, struggling to find a target market or simply looking for more ways to grow.