Guest Contributor

Why You Should Add a Watermark to Online Resources

By | Samantha Higgins

There are different reasons why you may want to use a Watermark for your business documents. While it may seem like a very expensive and time-consuming way to make an impression on your customers and prospective customers, if done correctly, this method can be a great way to get them interested in what you have to offer. It is also a relatively inexpensive way to make the information in your files much more accessible to others than what they are currently being presented to them.

Why You Should Have One

Business documents can be very different from each other. Some of them contain very sensitive personal or financial information that is not something that a company wants to be made available to all. A watermark can help make this information easier to view and even make it easier for the people that need to read it feel more comfortable.

They can also help to make sure you don’t get in trouble when you use a video on your website. If you don’t know what a video watermark is, it does the same thing for video clips that a watermark would do for a regular photo or document. It protects your business.

Many businesses use this method of making their documents more accessible and appealing to potential clients. For example, a doctor will often put their patient’s medical records in a file on a case by case basis, so that there is no one else to know the entire thing about a particular case. A lawyer will often make personal documents available to their clients, but only allow the clients to see a small part of the file before the client has to sign a confidentiality agreement. By using a watermark, a lawyer can create an image for their clients and then use that image to make sure that their files will be kept private.

Another reason to use a watermark for business documents is that many companies make their data available to their clients online. This is usually done through a database, which allows clients to download the files right from their computers. However, not every company is the same, and some choose to make their data available only to certain employees, while other companies decide that all employees should have access to the same files.

Shows Ownership

By using a watermark, business documents will become more appealing to the average customer that comes to the company. By adding a watermark to the document, the company can show its customers that the information was not only created by the company but that they have the ability to have it. Also, if the business does not create their own watermarks, the customers are less likely to worry about someone else having the file, as they would not know that the file exists in the first place. and it does not exist unless the employee that created it has a need for the file in the future.

How to Add One

Once you decide to use a watermark for business documents, there are a few things that you can do. To begin with, you should determine what type of watermark you are going to use. and what the logo or image will look like.

Some people like to use something that is more professional looking, such as a picture of their employees. If your company makes its own logo, a more professional-looking picture is probably a good choice, although you may be able to get away with using a picture of your product. The actual font style is also important, and you should not choose something that will make it look sloppy as this will not help your customers.

Once you know the style of the watermark you are using, you can choose which company you will be ordering your watermark from. Be sure to check the shipping rates and what the process will be to make your order, as some companies will actually mail you the watermark. Other companies may send you the watermark directly, and you can just email them the file.


Adding a watermark to your business website is a great to keep your company safe and your clients happy. Don’t wait to add one to your business, look for help today by finding a free tool that can help you build one today.


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